What is Digital Marketing?

One course that is generating a lot of interest in the market right now is Digital Marketing. So, what is digital marketing and why is it so important? Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.

People are consuming more and more digital content daily – on mobile phones, laptops, desktop computers at work, and more – and companies have recognized this and are adapting their marketing strategies accordingly.

Why Is Digital Marketing So Popular?

Digital marketing is soaring in popularity because it is not only a rapidly growing force in the current marketing playing field but it is set to be the future of marketing in general. It also seems likely that digital media will soon replace more traditional forms altogether. There’s no denying it-the world is rapidly shifting from analogue to digital.

Firstly, digital marketing is infinitely more affordable than traditional offline marketing methods. An email or social media campaign., for example, can transmit a marketing message to consumers for the merest fraction of the cost of a TV ad or print campaign., and potentially reach a wider audience.



On Page, Off Page

Basics of search engine


FB Adverts, Twitter,..

How to create ads and publish.

Video Marketing

Youtube and other channels

How to create video ads

Google Ad sense

Google Ad sense

Google Ad sense


Social Media

How promote a brand

Email Marketing

Gmail, Other..

Introduction to email marketing...


Online Reputation Management

Online Reputation Management

Content Marketing

Content Marketing

How to write


Google Adwords

Text Ads, Display Ads, Video Ads, PPC

Mobile Marketing


How Marketing work on mobile

Google Analytics

Web Traffic Analytics

How to link to a website, how to generate reports

Affiliate Marketing

Affiliate Marketing

Amazon, Flipkart and other

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